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Leaked Brochure for 2013 Toyota Prius C

Japanese automaker, Toyota wowed the world with the introduction of the Toyota Prius. Now, they're planning to revolutionize the hybrid world, once again, as they evolve the Prius from a single model to a whole family of vehicles. Previously, we'd had seen the introduction of the larger 2012 Toyota Prius v and more efficient 2012 Toyota Prius Plug-In Hybrid to the Prius lineup, and now the introduction of the 2013 Toyota Prius C…

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Toyota Targets Youth Market With Yaris

With a low base price and plenty of miles per gallon, the Japanese auto maker is successful at  targeting their 2012 Toyota Yaris to the youth market. Every student needs a car to get to and from those college courses, or for picking up friends. If you live in a dorm and don't need a vehicle just yet, you certainly will once graduation is over, and it's time to commute daily.

The four-cylinder…

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Toyota RAV4 EV Coming Next Year

The Toyota RAV4 EV might seem new. Really, it's a next-generation of the compact crossover EV which originally debuted 15 years ago, at the Los Angeles Auto Show. It was even on sale for a short time in the state of California, from 2001 to 2003 (when production ended)...What can we say...it was just a little too ahead of its time.

Today, however, EVs are gaining stronger and stronger traction within the…

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2011 Toyota Prius PLUS Performance Package Now Available

The best-selling Toyota Prius has a lot going for it. It's comfortable, friendly-looking, eco-friendly, offers envious fuel economy, handles well... You catch our drift. But, as much as DCH Toyota of Torrance loves it, we can admit... it didn't exactly scream performance. Didn't being the operative word.

Toyota is now enhancing the performance of the 2011 Prius by adding an available PLUS Performance package, featuring components from Toyota Racing Development's new…

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Toyota Puts Their Money Where Their Mouth Is

Electric vehicles (EVs) are attractive for many different reasons. They're clean, they require zero gasoline, and they offer a fresh, futuristic look. There's one thing about EVs, which many drivers find unattractive: The ever-present inconvenience of charging their power cells.

Happily, given a recent partnership between Toyota and WiTricity, future EV owners might never have to deal with the frustrations that come with the tangled rats nest of cords and having to find…

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Toyota Plug-in Fleet Heads to New York City


Yoshi Inaba; President and CEO of Toyota Motors North America; introduced the all new Toyota Prius Plug-in at a ceremony at New York City Hall. He presented plug in models to Mayor Michael Bloomberg and commissioner of the city department of transportation; Janette Sadik-Khan.

This plug-in test fleet is part of a city wide program to reduce emissions of carbon and greenhouse gases. It is also part of Toyota's preparation for launching their plug-ins during 2012. The car maker is providing over 160 plug-in hybrids for similar programs across the US.

"New York City has one of the world…
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