We're barely tenth months through the year, and the Toyota Prius has not only seen a bump in sales - it's overtaken the market. In California, it slid from the fourth top-selling car to the best-selling car in the state by the end of September. It's officially the seventh best-selling car (by sales volume) in the Country. Of the 373,815 hybrid or all-electric vehicles purchased in the United States this year, the Prius accounts for 49 percent of them.
So, what's the deal with all this?
It's fairly simple: in its decade on the market, the Prius has proven time and time again that it's a reliable, safe, comfortable, green choice for everybody.
Of course that's not all. Through the years, the hybrid has evolved from a "yuppie" hatchback to an entire family of affordable and stylish vehicles. Meanwhile, leading motorsport teams have begun to rely on hybrid technology. Toyota entered to hybrids into the 24 Hours of Le Mans race this year; and German luxury maker, Audi, ended the race with a 1-2-3 win, the first two spots dominated by their hybrids.
Not to mention the rapidly rise cost of gasoline. Especially in California, where the Prius dominates the market. Alec Gutierrez, Senior Market Analyst for Kelley Blue Book explains, gas prices are "really driving up the appeal of hybrids, as well as plug-in vehicles in California...Prius is going to stay strong through 2012, and into 2013. We're going to get some relief at the pump, but not that much."1
Rest assured, as gas prices continue to rise, so does the popularity of the Prius. And, Toyota continues to make it better every single year. This year, it boasts 51 miles-to-the-gallon and one of the most upscale interiors in its class.
We invite you down to the DCH Toyota of Torrance to learn more about exactly what it is that makes the Prius the top-selling hybrid in the country. We're happy to answer your questions via our website or in person at 2955 Pacific Coast Highway - Torrance, CA 90505.
Source:1http://www.businessweek.com/news/2012-10-18/toyota-prius-dominates-california-as-state-s-no-dot-1-model
